Román Torres Bátiz is CEO and Founder of Edgebound Labs, the AI-native digital commerce lab of TBR Software. With 20+ years building enterprise B2B, B2C and D2C eCommerce platforms, he leads the application of artificial intelligence and MACH architecture to digital commerce across Mexico and LATAM. He also chairs Branch 68 (E-Commerce) at CANACINTRA, Mexico’s national chamber of manufacturing industries. Edgebound operates with ISO/IEC 27001:2022 certification.
AI Commerce
MACH Architecture
B2B eCommerce
Composable Commerce
Digital strategy